Threat of New Entrants (one of Porter’s Five Forces)
See also: Porter’s Five Forces of Competition Supplier Power Buyer Bargaining Power Threat of Substitutes Intensity of Rivalry Complementors (Sixth Force) In Porters five forces, threat of new entrants refers to the threat new competitors pose to existing competitors in an industry. Therefore, a profitable industry will attract more competitors looking to achieve profits. If it
July 24, 2013
